Digital in retail: Nothing is settled
Nice little article in the Economist about digital in retail.
Two key takeaways for me:
- “Nothing is settled”. There isn’t one right way in retail; experimentation and innovation seems rife. That’s good.
- Online projections: Panmure Gordon (an investment bank) projects that eventually 20% of food business will be online, and 40% for non-food with a wide range in between.
Definitely worth a read if you’re advising clients on digital.